Bruce has been a passionate member of the Australian Out of Home Industry for close to two decades.
As Group Director, Customer Strategy at oOh! Media, Bruce is responsible for creating oOh! media’s go to market approach as well as helping customer’s unlock the true potential that out of home media can have with their advertising campaigns.
Last year, Bruce was one of oOh’s architect’s in the launch of SMART Reach & he has a very keen eye on how data & technology will make the channel smarter, simpler and more transparent.