Matt leads the strategy and growth of media owners, location data specialists and agency partners in creating bespoke programmatic DOOH product and services for marketers.
Key areas of focus include strengthening programmatic partners, driving industry understanding and awareness of Programmatic DOOH and evolving the Hivestack offering based on fast paced market conditions.
Hivestack is a location Martech that drives business outcomes by targeting custom audiences based on physical real world behaviours.
Prior to Hivestack, Matt served as Head of Strategic Partnerships and Innovation at Val Morgan Outdoor, driving all Programmatic DOOH, Data Insights and Activations across ANZ, including initiatives such as DART (Digital-outdoor Audience in Real Time) and DART 360 location-based audience insights.